SWOT Survey is a process designed to improve the structure and flow of information feedback in an organisation. It can be used on its own or as part of a larger project. consultingtools have developed several versions and can also offer fully customised solutions that allow you to measure areas that are most important.

This is an in-depth analysis tool that gets your staff involved in the improvement process. SWOT Survey combines qualitative and quantitative data which analyze the following key areas:

Strengths
Weaknesses
Opportunities
Threats 

The SWOT Survey takes this traditional method to a new level by asking for the 'why' behind the rating:

An add-on questionnaire allows analysis of pre-set related areas
Demographic information allows analysis by respondent groupings
Rated questions yield quantitative measurable results 

The participants give reasons for their ratings and open-ended answers are linked with ratings on three scales 

This data can be collected using both on-line and paper-based methods. SWOT Survey data is processed into a custom database; a range of analysis can then be performed, both on the rated and the open-ended questions. It can then identify priorities for improvement and tap into the analytical & creative potential of your staff.